Tom Ritchford
1 min readNov 4, 2019

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tl; dr: “My insatiable hunger for consumer goods and conveniences of every type justifies absolutely everything else, to the point where I’ll write a sorry/not-sorry article about it for a few bucks. Together with a few hundred million other consumers who are similarly morally vacuous and affluent, we will destroy our ecosystem!”

Oh, the last part was hyperbole on my part. You just didn’t even mention the unintended consequences of capitalism — which is the Sixth Extinction, industrial capitalism turning our natural world into products and waste products at an exponentially increasing rate.

You have kids — tell me, have you had “the talk” with them yet? You need to do this before they find out from TV or their friends.

“You know our big house, and the cars daddy drives, and the airplanes trips he goes on, and the meat he eats, and all these great consumer gadgets he has to play with? Well, these are the reason that when you’re daddy’s age, your life will be fucked — because your daddy, and all the other daddies like him, loved capitalism better than anything, beautiful lovely capitalism, because capitalism brought all the daddies consumer goods, and consumer goods were the best things ever!, better than the living planet itself.”

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