With all due respect, your argument is dangerous and destructive, and logically and morally wrong.

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Here’s the logical argument:

We as individuals do not act, and punt the responsibility to corporations and government. But corporations and government look at our inaction and say, “They complain but don’t mean it,” and give us sops and greenwashing.

Everyone waits for someone else to do the right thing. The result is that nothing happens.

Take your example — beef. Suppose that we, the people as a group simply refused to buy beef and decimated the industry. This would send a far clearer and louder message to these s̶p̶i̶n̶e̶l̶e̶s̶s̶ ̶f̶u̶c̶k̶s̶ captains of industry than our current strategy, which seems to be mainly Tweeting and whining on Facebook.

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Here’s the moral argument:

Your friends are gang-raping a woman in front of you. When they are finished, one of them points to her unconscious body and says, “Fancy a go?”

Of course, in this case the woman is Mother Earth.

No, it’s not OK to wantonly participate in the destruction of the only ecosystem we have ever known just because everyone else is doing it!

Yes, of course it’s impossible to completely opt out of this destruction. This society is set up to be wasteful and no one’s suggesting anyone drop out of society.

But to say, “My individual contribution to the destruction of our biosphere is unimportant in the grand scheme of things, so I won’t change my wasteful and destructive lifestyle,” is morally bankrupt, and this decision by billions of people in aggregate is resulting in by far the largest crime ever committed — the Ecocide.